Launch of Createch Research Centre on Intelligent Organizations at the Université de Sherbrooke
Createch donates $500,000 to the Fondation de l’Université de Sherbrooke to advance research on digital transformation
Montréal, November 3, 2021 – Createch was at the Université de Sherbrooke yesterday for the official launch of the new “Centre de recherche Createch sur les organisations intelligentes”. Dedicated to the optimization of enterprise data, the research centre will advance knowledge on intelligent organizations in the digital age.
Professor Jean-Pierre Perreault, Vice-Rector of Research and Graduate Studies at the UdeS, Hélène Kyriakakis, President of Createch and Professor Jean Roy, Dean of the School of Management. Photo: UdeS
Specifically, the centre's activities will focus on research in the areas of digital transformation and intelligent operations, business intelligence and analytics, as well as sensory marketing and human-machine interaction.
Createch’s contribution confirms the firm’s commitment to helping business leaders accelerate the digital transformation of their companies and improve their competitiveness.
Indeed, the research centre will work in collaboration with the business community to disseminate cutting-edge knowledge and share the results of research projects.